As an entrepreneur envisioning a startup, challenges are aplenty and generally accompanied with lack of expertise, some warranted desperation and an impatience to see things run smoothly and take the projected turns. Justified. What is not justified, are the unwanted suggestions, tips, offers, advertisements, advices on where, how & when to invest that come dime a dozen. When starting that dream organization, meticulous planning, some clever strategizing and a futuristic conceptualization goes a long way in determining success.
Here are some free Online Marketing tools that will help those early startups by answering some basic questions; may help ridding some of that mental clutter and probably remind others of certain vital aspects of a small business. Read on...
CamStudio On Screen Video Recorder
Videos are invaluable when it comes to online marketing. CamStudio captures any onscreen activity from a Windows Desktop and converts it into AVI movie files for use in software demonstrations and active presentations. This application can be freely downloaded.
File Transport Protocol- FTP Guide
This guide by Michael Nicholas is another free download. It gives directions for uploading web pages and ebook/software files that could be viewed or downloaded by others. These can also be purchased from the business owner. It includes a free FTP program.
Press Release-O-Matic
Press releases are a powerful marketing media if strategized well. Press Release-O-Matic, from Bill Myers is a free software tool that helps "fill-in-the-blanks" . It also comes with full resale rights.
Instant Press Release
This free online press release creator facilitates instant creation of powerful, attention grabbing, and perfectly formatted press releases in an instant.
SnagIt
This efficient tool captures anything on the PC screen and can save it in the gif, jpeg or other picture formats. Cool and absolutely free!
Screen Print 32
ScreenPrint32 works on the lines of the print screen button on the typical key board. It allows printing and/or capture to disk or clipboard, the full desktop, active window, predefined area, or user selected area of the screen. It is especially useful when compiling tutorials or web lessons. Capturing a screen area and pasting it directly into documents is possible. The resulting images could be saved to gif, bmp, jpg or png formats.
Domain Name Appraisor
This is an extremely useful software for those starting on a shoe string. It gives an estimated monetary value (in $USD) for any domain name (.com, .net, .org or .cc). On entering the domain name and answering a few questions about it, it pops up a figure saying what it's worth.
Super Powered Sales Grabber
This is a 12 Page "sneak peek" PDF excerpt of Chapter 6 from the "Action Grid System". This PDF file contains free, but very valuable and credible content that includes step by step details on how to create individual Audio Recordings that can be sold online for $20, $50 or $100 !
The BlackHole
Here's the actual proof that the Internet "BlackHole" stealing away customers! This free PDF report features screen captures showing how the Internet Blackhole is actually stealing 25% to 50% of profits. This is definitely not theory.
Bot Surfer
The inventor of this software, Michael Nicholas has developed an application that automatically searches up to 15 forums at a time to find a topic of interest. It even 'Deep Searches' into blog postings...saving an insane amount of time!
htAccess Generater Demo
This online htaccess generator can be used to create apache configuration files. Dot Htaccesser simplifies the process of creating Apache .htaccess files. Users fill in the HTML form for the configuration desired, and it generates the .htaccess file syntax. It handles options (execCGI, includes, MultiView, etc.), authentication files, IP address blocking, custom MIME types, and error documents.
AVG Virus Checker
The AVG Free Edition is available for all single home users worldwide. It can be used without any limitations for the lifetime of the product. Free updates can also be downloaded to get the latest program virus databases.
JavaScript Vault
This is a collection of over 700 categorized JavaScripts in 17 categories that can be downloaded and worked with even in the offline mode. This neat application has something for everyone- be it novices or specialists. It has buttons, menus, graphics, text, redirection, cookies, messages, scrolls, forms and more, set up in HTML pages which can easily try the scripts without any messy editing.
Registry Guide 3.0
The Windows Registry Guide is a Windows help file that reveals all the best tips, tricks, and tweaks for the Windows® XP, 2000, NT, 98, 95, Me and Vista operating systems . It is a database used to store settings and options for the 32-bit versions of Microsoft Windows and contains information and settings for all the PC's hardware, software, users, and preferences.
Banner Creation Tool
This is an online button generator site. Designed by "Four Corners", they offer templates for banners, 468X60 and standard size buttons, 88X31. It's a great resource, and very useful as well.
Zoom++
Questions like … What's the hex value of that pixel in that graphic? What is its RGB value? … can be easily answered with Zoom++, a tool which allows viewing, enlargement and analyzing of a region on the computer screen. This freeware program is unquestionably of immense use for reproduction of a particular color, or merely for determining minute differences in an image.
Traffic Virus 3.0
Traffic Virus 2.0 is web's first traffic generating free software designed to launch a viral advertising campaign. Quoted as one of the web's hottest marketing tool, Traffic Virus 3.0 is the improvised over the previous version with unique features to the "Get Viral" program that have never been offered before!
Article courtsey: Startup Internet Marketing
Showing posts with label The Online Marketing Angle. Show all posts
Showing posts with label The Online Marketing Angle. Show all posts
Tuesday, September 7, 2010
Friday, August 20, 2010
Enthusiastic Online Marketing
You own a startup with top-notch service capabilities for catering to customers the world over. But you cannot help your location. What would you do? Would you stick to serving just a small restricted customer base by advertising in the local classifieds or get bold enough and spend a fortune for advertising your services to the world in all possible media? The answer is neither. Now you don’t need to even hire a veteran marketer or be an expert at designing marketing strategies for achieving your goal. You just need an internet connection, know your way around the right websites, seize the correct opportunities, aggressively follow the current marketing trends and there you are!
Organizations around the globe are evolving rapidly and embracing distinctive and innovative new methods to promote themselves and amplify their global presence- through the World Wide Web. With online marketing already being established as the most preferred medium of reaching out to clients & customers all over the world, the inhabitants of the IT capital of India are close on their heels too…
So what happens when a group of gutsy young professionals come together with the sole purpose of uniting the brains of all talented online marketers of Bangalore? A bang! Just this time around it is called OMEBang…
OMEBang or Online Marketing Enthusiasts Bangalore- the brave young association that is the result of the untiring efforts of experts Suresh Babu, Shiva Purohith and their team. Since its inception March-April 2010, OMEBang has essentially been an open invitation, a free platform for all the enthusiastic marketers, who are involved with or interested in the online marketing arena. Starting out with a fistful of members, interacting closely in an informal atmosphere, OMEBang now boasts of a 200 plus community who meet every month to discuss the latest trends in online marketing. They aptly call themselves “a community of Passionate Online Marketing Enthusiasts who get together to share and learn from the Online Marketing Experts in Bangalore”.
Specialists from areas like SEO, PPC, Affiliate and Social Media, Web Analytics, Email Marketing and several other topics pertaining to online marketing, have been invited to grace the occasion, so far. The discussions are further enriched with participants providing the intricacies, technicalities and strategies followed as live industrial best practices. Everyone can speak, be heard, suggest and be advised with respect to their queries and areas of interest. It is an immense learning experience for every attendee.
I attended the fourth OMEBang meet during July last month. The topic this time was web / digital media analytics. The presentation by Chaitanya Kumar Pasupuleti was sprinkled with profuse knowledge sharing between all members, be it experts or amateurs. Facts regarding what analytics is all about, why and how should analytics be applied, types and details of analytics being used in the industry, details of the different software-their pros & cons, how analytics affect the marketing efforts, how analytics can be applied on the personal blog to evaluate traffic rankings etc. etc.
As I regularly work on our corporate website to track visitors of email and other marketing campaigns, much of what was said was immensely helpful. Needless to say, I picked countless new tips that I have already applied to my daily analytics monitoring schedule. Apart from the above, I met several other fellow marketers and online marketing experts who were as enthusiastic as me in participating in this event. The camaraderie was infectious as all professionals let their hair down and enjoyed a weekend evening…sharing, learning, networking and of course having tons of fun..[Photos]
I’m eagerly looking forward to the next OMEBang meet which is on Saturday, the 21st of August, 2010 which is going to be all about Social Media, predominantly FaceBook as a tool for online marketing. Mr. Preetham Venkky, Chief Catalyst at Catalyst Labs - a Bangalore based technology media company, who is a technology evangelist for Apple in India and an authority at using Twitter, Facebook, LinkedIn, Blogs, Wikis etc.- for marketing will be the chief speaker this time around.
If you are also interested to attend this event, please visit: http://omebang.eventbrite.com to register and know more about this event or visit the Online Marketing Enthusiast LinkedIn Group.
Organizations around the globe are evolving rapidly and embracing distinctive and innovative new methods to promote themselves and amplify their global presence- through the World Wide Web. With online marketing already being established as the most preferred medium of reaching out to clients & customers all over the world, the inhabitants of the IT capital of India are close on their heels too…
So what happens when a group of gutsy young professionals come together with the sole purpose of uniting the brains of all talented online marketers of Bangalore? A bang! Just this time around it is called OMEBang…
OMEBang or Online Marketing Enthusiasts Bangalore- the brave young association that is the result of the untiring efforts of experts Suresh Babu, Shiva Purohith and their team. Since its inception March-April 2010, OMEBang has essentially been an open invitation, a free platform for all the enthusiastic marketers, who are involved with or interested in the online marketing arena. Starting out with a fistful of members, interacting closely in an informal atmosphere, OMEBang now boasts of a 200 plus community who meet every month to discuss the latest trends in online marketing. They aptly call themselves “a community of Passionate Online Marketing Enthusiasts who get together to share and learn from the Online Marketing Experts in Bangalore”.
Specialists from areas like SEO, PPC, Affiliate and Social Media, Web Analytics, Email Marketing and several other topics pertaining to online marketing, have been invited to grace the occasion, so far. The discussions are further enriched with participants providing the intricacies, technicalities and strategies followed as live industrial best practices. Everyone can speak, be heard, suggest and be advised with respect to their queries and areas of interest. It is an immense learning experience for every attendee.
I attended the fourth OMEBang meet during July last month. The topic this time was web / digital media analytics. The presentation by Chaitanya Kumar Pasupuleti was sprinkled with profuse knowledge sharing between all members, be it experts or amateurs. Facts regarding what analytics is all about, why and how should analytics be applied, types and details of analytics being used in the industry, details of the different software-their pros & cons, how analytics affect the marketing efforts, how analytics can be applied on the personal blog to evaluate traffic rankings etc. etc.
As I regularly work on our corporate website to track visitors of email and other marketing campaigns, much of what was said was immensely helpful. Needless to say, I picked countless new tips that I have already applied to my daily analytics monitoring schedule. Apart from the above, I met several other fellow marketers and online marketing experts who were as enthusiastic as me in participating in this event. The camaraderie was infectious as all professionals let their hair down and enjoyed a weekend evening…sharing, learning, networking and of course having tons of fun..[Photos]
I’m eagerly looking forward to the next OMEBang meet which is on Saturday, the 21st of August, 2010 which is going to be all about Social Media, predominantly FaceBook as a tool for online marketing. Mr. Preetham Venkky, Chief Catalyst at Catalyst Labs - a Bangalore based technology media company, who is a technology evangelist for Apple in India and an authority at using Twitter, Facebook, LinkedIn, Blogs, Wikis etc.- for marketing will be the chief speaker this time around.
If you are also interested to attend this event, please visit: http://omebang.eventbrite.com to register and know more about this event or visit the Online Marketing Enthusiast LinkedIn Group.
Tuesday, February 23, 2010
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